Who is Dave?
A Brief History
After graduating from the University of Michigan I moved to Los Angeles with two suitcases and a dream of life in the big city. I quickly found a job as an administrative assistant at a Boutique PR firm. I was given the opportunity to write press releases for Zodiac Vodka, a client of ours. Using research I did on my own, we correctly predicted Barack Obama would beat Hilary Clinton and eventually John McCain in the 2008 election. I was then promoted to account coordinator in charge of all social media business.
The following year I made the move to another firm where I became their first social media director. As a team of one, I was in charge of all social media aspects for our clients, essentially acting as their online voice. While copywriting was a large part of my job, Facebook promotions became our most effective tool. The contests and sweepstakes I created garnered thousands of new likes for our clients as well as buzz across numerous blogs.
In May of 2012 I left my position to perform with the Blue Man Group in New York City. Once that ended, I returned to my social media roots and started Social Media by Dave. Since then I have freelanced with advertising firms, PR agencies, and taken on a number of clients. Social media continues to evolve, but the one constant is good content. Luckily, that's my favorite part of the job!